Don’t Just Take My Word For It: What Customers Are Saying About Restaurant Websites
Chowhound’s passionate contributors don’t hold back when it comes to expressing their opinions. A number of discussion threads pertain to customers’ sentiments on restaurant website design. Below we’ve captured some key points in their own words. To sum up: When designing your website, keep in mind some of your potential customers’ pet peeves – lack of current menu with prices, weighty use of Flash, musical intros, and complicated navigation.
“I have absolutely no interest in flashy sites, seeing the decor, or knowing that the table I might sat at were once used as doors in the old Trappist monastery that mysteriously went up in flames one winter night in 1918.”
“I just want it to be right there and simple so I can see what’s available. And I want it in simple language.”
“The first thing I look for is the menu, with prices. …As for the interface, the simpler, the better. No clip-art, please, or annoying club-like music.”
“The 2 main things I would prefer to see on a restaurant web site is a photo gallery of the food and definitely the prices.”
“Both aesthetically and for ease of use, I prefer uncluttered design, minimal scrolling, and no frames. No flash, no music.”
Your Favorite Restaurant Websites and Why? (Chowhound)
“I absolutely hate it when restaurant website menus don’t have prices.”
“It would be interesting to see the relationship between the quality of a website and the quality of the restaurant.”
Lame Restaurant Websites (Chowhound)

