And the Winner Is… Webby Awards Announced
In the Restaurant category, the winner was Me and My Bod, a social, promotional site funded by Wagamama. Bod is a paper doll downloadable from the website. It’s a sweet but well-worn idea of encouraging site visitors to submit photographs of themselves and their new “friend” Bod, who is featured in Wagamama’s promotions. Apart from some strategically placed links, there was little relationship between Me and My Bod and Wagamama, except for its fun, positive and youthful tone.
The People’s Choice award went to Wagamama’s main site, which dedicates almost as much web page real estate to games as it does food. For a global franchise that is child-friendly, Wagamama has a modern, informative site that is also intuitive.
