Restaurant Reviewers Scrutinize Your Website
In this restaurant review from the U.K., the critic spends more time discussing the restaurant’s website than the experience of the restaurant. While we don’t know a thing about this reviewer or the restaurant, the comments represent some of the same frustrations we hear from many U.S. customers about the quality of restaurant websites and the perceptions they reinforce.
“Why are the websites of independent restaurants invariably so mediocre? They are often scant, unreliable and, in some cases, non-existent. These days, though, it seems like commercial suicide for a restaurateur to skimp on their establishment’s online presence. It makes it seem as if they are trying to hide something or are so unenthused by what they offer that they can’t even be bothered engaging a 19-year-old named Kevvo to come round and set the thing up.”
Do you think this is harsh criticism to level against a small independent restaurant or does the reviewer make some valid points?
Restaurant Review (Times Online UK)
